What is Scent-Sations, Inc. and What are Mia Bella Candles?

Published: 21st October 2009
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So'What is -Scent-Sations, Inc. and What are Mia Bella Candles?

Their slogan: "We make scents, you make dollars."

Background:

Scent-Sations was started when a couple of guys, Bob Scocozzo and Charles Umphred colaborated with with candle manufacturers Carmen and Lynn Milazzo in September of 2002. Scocozzo had been doing a "candle fundraiser" for his son's sports team, when he began discussing with the Milazzos who told him that they were making their candles from unorthodox materials such as vegetable oils and other natural sources. The Milazzos had been producing these candles from their home over 10 years before and had already built a viable business retailing and doing these fundraisers. Bob had noticed that the candles burned without producing any percievable soot and he thought that they were the best candles he had ever smelled.

Products

as well as Mia Bella gourmet candles and they also sell several more gourmet products. In June 2009, Scent-sations unveiled the Mia Bella Beauty line, featuring Natural Mineral Makeup. Mia Bella cosmetics have high levels of minerals, natural moisturizers. They claim that their products are never tested on animals nor are there any animal derived ingredients. Products include:Foaming Hand Wash, andMia Bella beauty cosmetics such as blush, eye shadow, finishing powder and bronzeer, mineral foundation, , lip gloss, mascara, pressed powder, lipstick.

Opportunity

The Business:
The goal Scent-Sations was to produce a home based enterprise using the "word of mouth/network marketing". OK lets identify it as it is; its MLM.

They have 3 a number of ways to make income: RETAIL, FUNDRAISING and RESIDUAL.

Retailing can be done by means of catalog sales, online sales, home receptions, office parties, trade shows, gift shops, friends and relatives.

Their Fundraising program allows a distributor to aid churches, schools, sports teams, and more raise the money they need.

RESIDUAL income. Recruiting others into the program. When a Scent sations distributors build their business by bringing others into the program they can earn 5-10% of the sales volume of the entire the Candle of the Month Program and Associate Representatives in that organization. This is how a distributor is eligible to receivesix levels of residual income on the volume of all the products ordered by their team.

Types of customers they say they are attempting to find:

Retail Customers--sold to by reps. They claim that the products really are that good and are very easy to sell.

Wholesale customers: some people just love candles and want to buy at a discount

Part Time network marketers: some individuals just would like to makesome additionalincome

Full Time Network marketers; those willing to work 7-15 hours a week for 2-5 years can see some substantial income working from home

Start up

To get started, representatives have to acquire a "demonstration kit" that costs $175
The least amount to purchase is only 6 candles, bought at 1/2 the average $18.95 each retail value. If one sells more thanForty-five Dollaars / month, which represents barely a handful of candles, Scent-Sations sets up and maintains a Web site for the distributor and handles all the order processing of Internet sales. They claim that the fast start pack the best way to get started costs and costs $400.

Here is what Scentsations says that it offers it representatives

A legitimate home enterprise.
An honorable,credible company .
Connsumable goods
A liberal payment plan,
Experienced Management which values integrity
reasonable investment
No quotas .
Ability to sell the products for retail prices.
Support and instruction

Scentsations insists that this style of a home business could be just the thing you are looking for if '

You enjoy learning.
You have to have some tax write-offs.
You desire to be recognized for your accomplishments.
You suggest things you like and use to your friends and family.
You like to have freedom of choice.
You need a flexible work schedule.
Your boss and co-workers drive you crazy.
You feel underappreciated.
You love to teach others

Scent Sations Business Check List
They say that the 5 essential things that a company must have to endure are:
Low unit cost
Must be highly consumable
Exclusivity of the merchandise
Good Management team
An ample profit margin- To fund both the company and the representative's network.

Does Scent-Sations meet these goals?
Low unit Cost? Cost is within the reach of every American family and right in line with best selling competitors.
Is it Highly consumable? Candles get burned up-cosmetics get used up.
Mystique or Exclusivity? nobody else has a formula that allows a candle to burn clean and at same time hold it's aroma.
Adequate management? The company claims that integrity and a desire to help people to make more income is the major force behind the corporation. Scocozzo and Umphred have been involved in network marketing since 1988 and have been in upper leadership positions in each company with which they have been associated.
Acceptable profit margin? 100% markup on products--10% of the volume of every person sponsored and 5% on every person they sponsor, and 5, 5, 5, and a whopping 10% on level six.

Is Scent-Sations a good opportunity?

It may be a decent opportunity however I don't believe that it's the best opportunity. "Why?" you ask In the first place, while they state that there is an distinctiveness to the product (and actually there is) it is a product that is not a necessity. In a down economy, many people will reduceall non-essential items from their budget. This leaves the risk that a major portion of ones residual revenue based on sales volume could cease to exist extremely fast.

It appearsthat Scent-Sations may be a good business for somebody to operate on a part time basis and to make some minor extra earnings but the degree of sales volume that would be required to produce a comfortable full-time income would necessitate the creation of a huge sales organization Hey, its possible but using the established marketing schemes of word of mouth, home parties etc' would take a heroic effort and many years to build an organization of ample size.

However'

If you desire to generate money in network Marketing, you must realize that your ability to produce a successful organization has not a lot to do with company that you join. In essence, success in MLM has more to do with who you are as a person than it does your company. If you are self-motivated, outgoing person have leadership qualities, and can easily overcome the rejection that comes with trying to convince your family and friends to buy products or join your company, then you will do well in any MLM company.

On the other hand, if that's not you then you learn some marketing techniques that involve using available technology (especially the internet). Then you can become successful in virtuallyany MLM company you join.
Most reps in Network Marketing never discover any actual marketing skills. This is highly ironic as one may expect thata business that has "marketing" in its name would have to necessitate that its proponents might need to be acquainted with something about marketing

The result of this lack of knowledge is that they earn tiny monthly checks that can be surpassed by getting a part time job at a fast food restaurant'
In orderto make any real money with Scent-Sations or any other MLM company, you neeed to become skilled at how to create endless prospects and impact online through the potential of Attraction Marketing. That way, it won't make a difference if Scent-Sations goes out of business or all of your representative start dropping out - Any MLM leader who understands Attraction Marketing knows how to instantly generate a loyal organization in any company


If you are thinking of joining Scent Sations there is an excelent resource online where you can learn more about how to apply Attraction Marketing to your Scent Sations business and work with Attraction Marketing Expert Roger Priore. There you will also learn how you can get a completely customizable and fully branded marketing system that teaches affiliate marketing combined with network marketing.

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